Food For Thought
Opinion: Jury still out on whether Costco’s chicken experiment will fly
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Costco sells its rotisserie chicken at the back of its stores at a loss to lure customers into the story to buy other things. Up until now those chickens by and large have come from Big Ag poultry producers like Tyson, Pilgrims Pride, and Perdue. But Costco is now bringing chicken production in house.